Month: February 2013

Your Critical KOL Identification And Mapping Questions: Answered
February 23, 2013 Blog Post Snowfish

Over the past decade we have worked with leading pharmaceutical and medical device companies around the world to identify and map the key opinion leaders (KOL) that best fit their particular needs and objectives. Over time we have heard a variety of questions ranging from why they should perform KOL Identification and Mapping to how best to

Is The Physician Payment Sunshine Act Super For Physicians?
February 10, 2013 Blog Post Snowfish

The power of Sunshine Superman and Green Lantern as Donovan penned in his ageless song from 1966 undoubtedly has nothing to do with section 6002 of the Affordable Care Act of 2010, aka, the “Physician Payment Sunshine Act”. Nonetheless, this statute potentially wields some muscle of its own. This provision mandates that any company that