Month: October 2015

Open Payments Wabi-Sabi
October 14, 2015 Blog Post Snowfish

Unlike the Western World’s cultural devotion to “perfect beauty”, in Japanese art and culture the aesthetic of “Wabi-Sabi” – beauty that is “imperfect, impermanent, and incomplete” is much admired. As beauty is in the eye of the beholder, perhaps Open Payments is thus a delight for Japanese data analysts! Open Payments had a difficult birth –
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Beyond KOL Identification & Mapping, What’s Next?
October 6, 2015 Blog Post Snowfish

For decades, we have regarded physician key opinion leaders (KOLs) as the “rock stars” of the life sciences industry. Like the musical ones, these leaders have influenced trends and packed rooms. The press would chase them to get a window into what they are thinking. I guess one key difference is that they tend not
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Coca Cola And The Sunshine Act
October 1, 2015 Blog Post Snowfish

Have a Coke and a smile. Drink Coke and teach the world to sing. Everything tastes better with Coke. Those iconic jingles back in the 70’s and 80’s the Coca-Cola Corporation conveyed the life-enhancing benefits of Coke. In response, the world lapped it up like, well…soda.Fast forward to the 2000’s and things are quite different.
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