Month: October 2019

The Power Network: Intersection of KOLs, Advocacy, and Social Media
October 9, 2019 Blog Post Snowfish

The life science industry is on a never-ending quest to engage the right stakeholder network. While most healthcare executives already realize the need for identifying and mapping clinical key opinion leaders (KOLs), many are missing the fact that this is only a small piece of the integrated network that is critical to engage. In fact,