Month: June 2020

How KOLs use social media
June 30, 2020 Blog Post Snowfish

Many debates have been held on the merits of social media. When it comes to the health care industry, the terms “key opinion leaders (KOLs)” and “Twitter” tend not to belong in the same sentence. Understandably as historically, health care practitioners in general have tended to be laggers not leaders, when it comes to technology
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Trauma centers save lives… unequally
June 18, 2020 Blog Post Snowfish

Often the sites of harrowing injuries, trauma centers are a vital part of the U.S healthcare system. Trauma centers save lives. According to the New England Journal of Medicine, victims treated at trauma centers have a 25% higher survival rate when compared with treatment at non-trauma hospitals. The simple assertion that trauma centers save lives
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Medicare annual wellness visits: Their importance in the preventive care landscape
June 3, 2020 Blog Post Snowfish

In the last decade, the transition from volume- to value-based health care delivery ushers in a trend of preventive care. As a result of the Affordable Health Care Act, Medicare covers a preventative health benefit. This is known as an Annual Wellness Visit (AWV). From 2011 to 2015, the percentage of Medicare Advantage enrollees who
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Telemedicine: Are we at the tipping point?
June 3, 2020 Blog Post Snowfish

Grimacing in pain, a man stumbles into a packed emergency room. Empty seats are nonexistent. Through heavy breaths, the man croaks a cough. Scowls from across the room pierce the man. After running some tests, the doctors conclude that the man has acute bronchitis. News of harrowing scenes in hospitals treating COVID-19 has distracted from
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