How KOLs use social media
Many debates have been held on the merits of social media. When it comes to the health care industry, the terms “key opinion leaders (KOLs)”
Many debates have been held on the merits of social media. When it comes to the health care industry, the terms “key opinion leaders (KOLs)”
The “critical triad” of two key stakeholders and social media This past fall, we published a blog post titled “The Intersection of KOLs, Advocacy Networks,
Over the past two decades we have worked with leading pharmaceutical and medical device companies around the world to identify and map the key opinion leaders
The world is becoming more connected and consumers now have virtually limitless access to medical information. Social platforms have opened up a form of peer
Around two decades ago, key opinion leader (KOL) identification and mapping was a bleeding edge concept. Hard to fathom but at the time, therapeutics companies
The Centers for Medicare and Medicaid Services, CMS, recently released the latest 2017 Open Payments data, providing now a total of over four years of pharma payment
Over the years we have heard a number of concerns regarding KOLs from company employees: “I am worried that if he is asked how to
Unlike the Western World’s cultural devotion to “perfect beauty”, in Japanese art and culture the aesthetic of “Wabi-Sabi” – beauty that is “imperfect, impermanent, and incomplete”
Within the Patient Protection and Affordable Care (PPAC) Act of 2010 is a provision, known as a “Sunshine Law”. The law requires that healthcare manufacturers
Sir Walter Raleigh’s military attempts to forcefully takeover gold mines in South America from the Spanish and to find new mines both ended in failure.